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Target Launches Fragrance

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By: TOM BRANNA

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Out to reinvigorate its fragrance assortment, Target has launched its first exclusive fragrance brand, Good Chemistry. The brand includes four collections inspired by different personalities, and are created specifically with Target’s beauty guests in mind, according to the retailer. They are: Confident and Charming, Good and Grounded, Vibrant and Playful, and Cool and Collected. Each offers perfume, body sprays and rollerballs. Prices are all under $25. “Beauty at Target is all about ...

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